Engage in mortgage marketing sometimes feels like a dog with its head outside the car window, ears flapping, eyes glazed, and no idea of where he's going. Now a days with the expansion of the internet, search engines and social media, there are so many ways that you can market your mortgage business as a loan officer, most of these marketing techniques works, but what determines if a mortgage marketing method will work for you or not is how well are you implementing this method?
Now I will be the first to admit that marketing is not rocket science. But I will also be the first to tell you that marketing is an art that uses some scientific disciplines (such as market research and statistical analysis) and not a science in and of itself. Not understanding the art of marketing is often the difference between failure and success.
In this article we will cover list of the most common and costly marketing mistakes made by loan officers. Avoiding these mistakes will not only help you know...
Want More Leads and Close More Loans as a Mortgage Loan Officer? Then deliver great customer service and communication. Here is another great Podcast to listen to https://www.podbean.com/eu/pb-qnx3d-b2b648. Here is a link for a discount on LionDesk http://www.liondesk.com/freetrial_referral#_l_o76y and here is a Link to Pipeline ROI please mention my name Nathan Rufty and check out www.MortgageMarketingPros.com and sign up with coupon code POD10
Your website is up and running, but now you need to help people find it. Does your website have what it takes to capture your incoming traffic and convert into leads? Do you utilize the power of email marketing and other online mortgage marketing techniques to capitalize on this great source of leads? In this article we will discuss the top ways that you can use to boost your website ranking and lead capture strategy.
Every Loan Officer knows a website is critical to a lead-generation strategy. Learn how to determine if your mortgage website is doing more harm than good with our handy checklist.
Websites aren't like cartons of milk with a clear-cut expiration date stamped prominently on them. But that doesn't mean that your website will never spoil. With new trends and technologies constantly being introduced, the web is the most fluid media format in the history of mankind. Studies, technological innovations and constant testing are shaping (daily) how "best practices" for web...
Getting reviews is free an easy way to generate your own leads, listen on how and why. A podcast about TouchPoints https://www.podbean.com/media/share/pb-q9a23-a627a0 Here is a link for a discount on LionDesk http://www.liondesk.com/freetrial_referral#_l_o76y and here is a Link to Pipeline ROI please mention my name Nathan Rufty and check out www.MortgageMarketingPros.com and sign up with coupon code POD10.
People are more internet savvy than ever before. However, there are many loan officers that feel that they are OK even though they don't have an online presence. There are hundreds of reasons why every loan officer need a ranking website. In this blog post, we will only talk about the 25 reasons why you need a ranking mortgage website right now.
What actions are you taking to create your lead generating systems? Get in the game and make plays that will drive traffic to your website to download a free eBook, a video to learn about a program or drive them to a blog to educate themselves on how to improve their credit. Be an educator about the mortgage industry to set yourself apart. Make your first play by signing up with www.MortgageMarketingPros.com and use the coupon code of POD10.
What activities are you doing to increase your business every time you go to your office. Business is not going to just land at your feet. Loan officers should have a plan of action and goals in place to achieve and sustain a long and successful mortgage career. Here is the code to receive a discount with LionDesk
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You are a loan officer. Do you need a website? An Internet presence can be a necessity or a resource-draining boondoggle, depending on your target audience. You shouldn't build or maintain a website simply because "everyone else has one." However, even if you own a one-person services company and get all the business you can handle through word of mouth, you can still create an online presence with a minimum of time and expense.
If and when you do develop a business website, you'll need to make some kind of investment in Internet-based marketing. Consumers increasingly and overwhelmingly use the Internet to research and buy goods and services. This means the competition is robust, and if your site doesn't announce its presence it will simply sit and gather (virtual) dust in some computer's memory.
If you've convinced yourself that you need to enter the web marketing arena, the following report provides a fundamental primer on the most widely used...
What are you doing to grow your business as a Mortgage Loan Officer? Hope it is proactive activities that will generate calls to build your database. The more you do something, the better you will become at it and it will produce results. Create your business and click on this link here https://www.lendingtree.com/home/mortgage/most-competitive-housing-markets/ to see why having an online presence is crucial to your business going forward. To Learn More visit www.MortgageMarketingPros.com
What are some ways I can work with Realtors? This Episode will explore an untapped avenue for Loan Officers to connect with real estate agents. Another avenue to use Zillow and Realtor.com in Ep #11 (listen HERE). Be a Proactive Loan Officer and generate a lead source by working with listing agents. For more tips, technics, ideas, and strategies to create your own leads, check out www.MortgageMarketingPros.com