Mortgage Content marketing is continuing to play an increasingly important part in marketing your mortgage business effectively.
The fact is that content marketing is consistently evolving. Exactly like previous years if you have been observant, content marketing remains the main strategy to acquire new clients and increase brand awareness.
In addition, this makes sense because more loan officers in 2019 have had significant success with content marketing when compared to that of 2018. The key to having consistent success in this effort is your capability to foresee imminent trends and embrace the changes as soon as possible.
For a loan officer, content marketing is the sure way for the acquisition of new clients regarding the fact it doesn't need a huge budget. Nevertheless, according to various reports, mega-brands such as Google, Facebook, and Apple are investing thousands of dollars to get original content. Therefore, original and consistent...
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