How to blog and make the first page of google as mortgage loan officer

Sep 17, 2018

Blogging for Loan Officers

Every loan officer’s websites or landing page number one goal is to show up in the first page of Google’s search results for the services he/she provides in their area. Blogging is one of the best methods used to rank high in Google search results, its also a free way, but before we go further in explaining how to use a blog to your mortgage marketing advantage, lets get to know blogging a little more.

What is Blogging for Loan Officers?

A mortgage blog is a type of website where the content is presented in a reverse chronological order (newer content appear first). Blog content are often referred to as entries or “blog posts”. Blogs are typically run by an individual (loan officer) or a small group of people (mortgage teams, or companies) to present information in a conversational style. However now there are tons of corporate blogs that produce tons of informational and thought-leadership style content.

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