Mortgage marketing is about understanding your clients' needs and putting together and implementing a plan that encompasses those needs, how to satisfy them and help you build your mortgage business as a loan officer. The following represents a list of six free marketing ideas for you to use to better understand client needs and ways to satisfy those needs. They have been compiled from various sources and are not listed in any particular order.
It's what will work for you that counts and remember the top 5 "rules" of marketing:
There’s no need to be shy in this business. When you accomplish something for a client, don’t hesitate to brag about it. In mortgage...
Considering the current state of the economy, mortgage brokers have to work harder than ever before to earn a living. Unlike during housing booms when buyers are flooding the market, these tighter economic times have caused mortgage brokers to have to get more creative to compete for the limited number of buyers in the market for a new home. These mortgage marketing ideas will help you to edge out the competition for new clients.
Create a Useful Website
There are many free platforms that you can use easily to build a simple website to promote yourself and your business here are a few:
All mortgage brokers should understand the power of the Internet. Unlike years ago when prospective homeowners thumbed through a telephone book or visited banks in person looking for a lender, these days those in need of a mortgage turn to the Internet to find a lender. This means, if you do not already have an...